{"id":11442,"date":"2023-01-18T18:15:00","date_gmt":"2023-01-18T18:15:00","guid":{"rendered":"https:\/\/xr-marketing.com\/cuales-fueron-las-tendencias-en-instagram-y-tiktok-este-2022\/"},"modified":"2023-03-17T22:21:52","modified_gmt":"2023-03-17T22:21:52","slug":"trends-on-instagram-and-tiktok-2022","status":"publish","type":"post","link":"https:\/\/xr-marketing.com\/en\/trends-on-instagram-and-tiktok-2022\/","title":{"rendered":"What were the trends on Instagram and TikTok this 2022?"},"content":{"rendered":"\t\t
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During 2022 we saw dozens of challenges, dances, tutorials, etc., all accompanied by the trending sounds and songs, and we even joined them on more than one occasion both on Instagram and on TikTok, but which were the most popular? . <\/p>

\"\"<\/figure>

instagram<\/strong><\/strong><\/strong><\/strong><\/h3>

Throughout this year, reels were a priority for brands and creators, since Instagram gave them greater relevance within its algorithm, especially if songs, hashtags, filters and trends were used, but which were the most popular?<\/p>

  • Hashtags:<\/strong><\/li><\/ul>

    On general topics:<\/strong><\/strong><\/strong><\/p>

    • #instagood<\/li>
    • #fabulous<\/li>
    • #active<\/li>
    • #love<\/li>
    • #adorable<\/li>
    • #picoftheday<\/li>
    • #good morning<\/li>
    • #anniversary<\/li>
    • #tbt (throwback thursday)<\/li>
    • #art<\/li><\/ul>

      Fashion<\/strong> :<\/p>

      • #instafashion<\/li>
      • #casual fashion<\/li>
      • #fashionist<\/li>
      • #instabeauty<\/li>
      • #instafashion<\/li>
      • #shoppingaddict<\/li>
      • #natural beauty<\/li>
      • #beauty and health<\/li>
      • #instastyle<\/li>
      • #facialcare<\/li><\/ul>

        Business:<\/strong><\/strong><\/p>

        • #business<\/li>
        • #company<\/li>
        • #smallbusiness<\/li>
        • #entrepreneurs<\/li>
        • #goals<\/li>
        • #businesswoman<\/li>
        • #negociosonline<\/li>
        • #dreams<\/li>
        • #motivation<\/li>
        • #abundance<\/li><\/ul>

          Marketing:<\/strong><\/strong><\/strong><\/p>

          • #marketing<\/li>
          • #comes out<\/li>
          • #logo<\/li>
          • #branding<\/li>
          • #social networks<\/li>
          • #digital marketing<\/li>
          • #packaging<\/li>
          • #graphicdesign<\/li>
          • #Online store<\/li>
          • #marketingstrategy<\/li><\/ul>

            Songs:<\/strong><\/strong><\/strong><\/p>

            • 'As It Was', Harry Styles<\/li>
            • 'Despech\u00e1', Rosalia<\/li>
            • 'Friendships', Pascal Letoublon<\/li>
            • 'The Bachata', Manuel Turizo<\/li>
            • 'Come Check This', Fetish<\/li><\/ul>

              Filters:<\/strong><\/strong><\/strong><\/p>

              • 'Claredon'<\/li>
              • 'juno'<\/li>
              • 'Valencia'<\/li>
              • 'X-Prob-X II'<\/li>
              • 'Lark'<\/li>
              • 'Moon'<\/li><\/ul>

                TikTok<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong> <\/h3>

                <\/p>

                \"\"<\/figure>

                Without a doubt, TikTok was the most popular platform during this 2022, creators, brands, small and large companies, communicators, and more joined it, since the level of reach it provides is very wide.<\/p>

                This allowed us to give us content of all kinds, but what were the most popular trends?<\/p>

                Songs:<\/strong><\/strong><\/strong><\/p>

                • 'Despech\u00e1'- Rosal\u00eda<\/li>
                • 'Powerful' \u2013 Lyanno & Rauw Alejandro.<\/li>
                • 'The wall 720'- De la Ghetto, LENNY TAVAREZ<\/li>
                • 'Turn on the RMX camera'- Tiago PZK, fmk, official, Mau and Ricky.<\/li>
                • 'Swamp'-KingSavagge.<\/li><\/ul>

                  Most Popular Singers<\/strong> :<\/strong><\/strong><\/strong><\/p>

                  • Bad Bunny<\/li>
                  • 'Despech\u00e1'- Rosal\u00eda<\/li>
                  • 'Powerful' \u2013 Lyanno & Rauw Alejandro.<\/li>
                  • 'The wall 720'- De la Ghetto, LENNY TAVAREZ<\/li>
                  • 'Turn on the RMX camera'- Tiago PZK, fmk, official, Mau and Ricky.<\/li>
                  • 'Swamp'-KingSavagge.<\/li>
                  • bizarre<\/li>
                  • Coldplay<\/li>
                  • daddy yankee<\/li>
                  • Harry Styles<\/li><\/ul>

                    Audios and challenges<\/strong><\/strong> :<\/strong><\/strong><\/strong><\/p>

                    • "Oh Miguel, Miguel"<\/li>
                    • 'I hope the Devil takes me'<\/li>
                    • 'change voice'<\/li>
                    • 'Merlin Dance'<\/li>
                    • 'We painted the whole house…'<\/li><\/ul>

                      Hashtags<\/strong><\/strong><\/strong> :<\/strong><\/strong><\/strong><\/p>

                      • #follow<\/li>
                      • #tiktok<\/li>
                      • #foryoupage<\/li>
                      • #duet<\/li>
                      • #tiktok4fun <\/li><\/ul>
                        \"\"<\/figure>

                        Now that you know everything that 2022 left us, you can see which trends you joined and hope that this new year will come many more that you can join in order to have a greater reach with your content.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

                        Durante el 2022 vimos decenas de retos, bailes, tutoriales, etc, todos acompa\u00f1ados por los sonidos y canciones en tendencia, e incluso en m\u00e1s de una ocasi\u00f3n nos sumamos a ellos tanto en Instagram como en TikTok, pero \u00bfcu\u00e1les fueron los m\u00e1s populares?. Instagram A lo largo de este a\u00f1o los reels fueron una prioridad para […]<\/p>\n","protected":false},"author":6,"featured_media":11062,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[116,124],"tags":[131,132,121,134,122,135,136],"class_list":["post-11442","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital-en","category-social-media-en-2","tag-hashtags-en","tag-influencers-en","tag-marketing-en","tag-moda-en","tag-negocios-en","tag-tendencias-en","tag-tiktok-en"],"_links":{"self":[{"href":"https:\/\/xr-marketing.com\/en\/wp-json\/wp\/v2\/posts\/11442","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/xr-marketing.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/xr-marketing.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/xr-marketing.com\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/xr-marketing.com\/en\/wp-json\/wp\/v2\/comments?post=11442"}],"version-history":[{"count":0,"href":"https:\/\/xr-marketing.com\/en\/wp-json\/wp\/v2\/posts\/11442\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/xr-marketing.com\/en\/wp-json\/wp\/v2\/media\/11062"}],"wp:attachment":[{"href":"https:\/\/xr-marketing.com\/en\/wp-json\/wp\/v2\/media?parent=11442"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/xr-marketing.com\/en\/wp-json\/wp\/v2\/categories?post=11442"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/xr-marketing.com\/en\/wp-json\/wp\/v2\/tags?post=11442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}